Southern Plus

In the News
Our 7012 Bayview Tote spotted in Turks & Caicos.
November 2011



How Do You Design A Great Bag? Ask Miss America.
November 2011



Heart and bag of Gold
October 2011



Southern Plus product part of award-winning campaign! (7035 Fish Morph Sac)
April 2011

Work It Out

May 2011

Rather than just the classic gym bag, we've seen a trend by fitness clubs & gyms toward using items not specifically for use at the gym, like shopper totes and beach cooler bags. These items help build tha brand outside of the facility and reach a wider demographic.

Work It Out

May 2011

The Getaway from Southern Plus works an airplane carry-on and a gym bag. It has a crinkle nylon shell, front zippered popcket, two side pockets, carry straps and a shoulder strap. It comes in black, red or royal with a 10x4" inprint on the front pocket.(800)241-7107.

Fitness Products

February 2011

The Gataway from Southern Plus works as an airplane carry-on and a gym bag. It has a crinkle nylon shell, front zippered pocket, two side pockets, carry straps and a shoulder strap. It comes in black, red or royal with a 10x4" imprint on the front pocket.

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www.promomarketing.com/infocard

The Promo Corner

February 2011

One of the key points for selling bags is to educate clients on how a bag promotion is like a walking billboard.The more it's used,the more free advertising you are receiving.So, by purchasing a 600 denier bag or cotton bag versus a polypro, your clients' percentage of usage escalates,ultimately increasing the ROI on the promotion. Also, remember the audience. If the bag is ultimately going to end up in the trash or the bottom of the closet,it's best to look at other promotions.-Mary Beach,Leeds'/Poly Concept North America.

Southern Plus Launches Kirsten Haglund Collection

February 2011

Hartwell, Georgia-based Southern Plus (UPIC:southpls) recently launched the exclusive, new Kirsten Haglund Collection of signature bags, in honor of the former Miss America 2008.

"Initial customer feedback for the collection has been very strong," says Brannon Craig, national sales manager for Southern Plus. "We worked with Kirsten to develop some bags that were trend-right and suited her personal taste. Kirsten’s love for adventure and travel along with her passion for fashion was the true inspiration for this collection, and her zest for life and sense of style is reflected in the designs."

Haglund greeted customers in the Southern Plus booth at The PPAI Expo in Las Vegas last month, where she also presented her collection and discussed her foundation, the Kirsten Haglund Foundation, which creates public awareness and provides funding to sufferers of eating disorders. According to Southern Plus, a portion of the proceeds from the sales of the line will go towards the foundation.